{"id":1078,"date":"2021-07-11T17:20:25","date_gmt":"2021-07-11T17:20:25","guid":{"rendered":"http:\/\/christopherhallman.com\/?page_id=1078"},"modified":"2024-05-04T17:27:47","modified_gmt":"2024-05-04T17:27:47","slug":"standard-bike-company","status":"publish","type":"page","link":"https:\/\/christopherhallman.com\/index.php\/standard-bike-company\/","title":{"rendered":"Standard Bike Company"},"content":{"rendered":"\n
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Standard Bike Company<\/h2>\n\n\n\n
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Catalog<\/h4><\/div>\n\n<\/div><\/div>\n\n\n
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Standard Bike company was my first bike sponsor, and I made this catalog for them while I was working on the final issue of Tread Magazine. It’s curious to consider our cultural concept of success. (What an alliteration!) I never made money as a bike rider, but I got free bikes, traveled, and was able to earn a living within the industry doing other things. I’ve always felt myself an outsider to some degree, and I gravitated towards smaller more obscure companies that I felt were more authentic and aligned with my values. <\/p>\n\n\n

If I were to make this now it would be a bit slicker, but I think the ideas are pretty solid.<\/p>\n\n<\/div><\/div>\n\n<\/div><\/div><\/div>\n\n\n\n

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Tread Magazine<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n\n
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Woodward Camp<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n\n
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FBM Bike Company<\/a><\/figcaption><\/figure>\n<\/div>\n<\/div>\n\n\n\n
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Standard Bike Company<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n\n
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Books<\/a><\/figcaption><\/figure>\n<\/div>\n\n\n\n
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Props Visual Ltd.<\/a><\/figcaption><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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